All I have to say is... No. I don't want everyone in the world wearing Iron Horse Helmets. Exclusivity is almost as attractive as my wife. I do want to be a household name, but only on a few riders.
We know Iron Horse Helmets is not everything to Everyone. We evaluate most things in life by whether the level of joy that comes outweighs the cost. There isn't enough joy in the extra money made by selling wholesale to stores to make it worth the trade of time with my hot motorcycle. And, if I were driven by money, I probably would, but I'm not. It's about my job being fun and the headache of stores and all that doesn't sound like fun.
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