Iron Horse Helmets Failures

Do you think everything we touch turns to gold?  Hell No.  We have had many failures along the way.  I was cruising the warehouse and I came across the biggest failure in Iron Horse Helmets history.  Here they are:

I really want to see where they boss was going with this, but I don't.  What possible made him invest in Beer Box Cowboy Hats?  How does that have anything to do with anything else that we sell?  He obviously had not taken any of my  Iron Horse Helmets University of Business Management Development Leadership classes.